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Unassuming Barbara Salmoiraghi is in the front lines of a swat team that can make frenzied beer-guzzling men take their hats off.
“Marketing, marketing. Base calling,” she barks into a walkie-talkie. “Section 114. Ten guys wearing Heineken hats!”
The dark-haired Turin resident is part of the brand police keeping the Winter Olympics venues commercially pure.
Read the full […]
TELEVISION cricket and tennis coverage is making a lasting impression on plasma screens.
The logos used by Channel 7 and Channel 9 during long days of sporting action are burning themselves into the delicate digital monitors.
With the hi-tech TVs costing thousands of dollars, some owners have threatened legal action saying their screens have been ruined. […]
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