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A simple logo is almost always better than a complex one. Simplicity means keeping a logo free from unnecessary, wordy clutter. Many business owners feel it necessary to put LLC, Inc, or Co. after the name of the company in their logo. But too many letters make the logo look cluttery. Consumers don’t really care […]
As defined by the dictionary, a logo is “a name, symbol, or trademark designed for easy and definite recognition, especially one borne on a single printing plate or piece of type.” Accordingly, there are four main types of logos that create easy and definite recognition.
Iconic: An iconic logo is a single icon or design […]
Geometrics are often the corner stone of any good logo. Lines, circles, squares, and triangles can be simple or strategically manipulated to create a lasting effect for your company.
Specifically, just like color, geometrics can convey feeling about your company. For example, circles create a soft and caring image and are often used in logos […]
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