White space = Corporate look-and-feel
If you take a look at most corporate websites you’ll notice that they all have one thing in common - white space. What is white space? It’s basically just space that is white in the design or web page. I know, you were expecting something profound, sorry.
But seriously, lots of white space in your design usually will bring comments that your site is clean, simple and has a corporate look-and-feel. And in my opinion, those are good things. Who wants to be overwhelmed by too much clutter or color?